What many brands ask themselves: video, what for? What few know: video is a potential weapon to increase brand visibility. There are many important reasons to create a corporate video for your business, and the first one that comes to mind is that it easily explains how a complex product or service works. Considering that YouTube views are skyrocketing and video is already part of marketing strategies, who wouldn't like to have a corporate video of their own? Well... We leave that question to you to think about
Well... We'll leave that question to you to think about, but now we're going to tell you that you can create your own corporate video on Occam. How? Why? Read on and let yourself be carried away.
The saying goes that 'video is simple, that's why it's so complicated'. It's all the logic in the world. Simple things are what users love the most, the new and the unseen, because they arouse their emotions, make them feel unique and help them understand the message quickly.
Now, brands have all the means to create their own videos, regardless of size and sector. We tell you that we have created audiovisual pieces for large, medium and small companies. We tell you that from Occam, which continues to test new formats, such as 360-degree video (which will continue to increase its use throughout 2020). Our clients verify it to us, who make their customers live unique experiences through the audiovisual format.
Any brand that wants to engage its potential customer is going to have to think seriously about video as a way to communicate. That said, here's why you should do it:
At Occam Agencia Digital we make videos for companies adapted to you and your context.
It is always good to have a quality video that serves your company to achieve one of its objectives: explaining a product, presenting the team... Endless possibilities.
If you have just launched a new service on the market and you don't really know how to communicate how it works, go ahead and make a video! Have you been looking for a long time to differentiate yourself from the competition? Would you like to improve your SEO? Sell more? Be remembered by your audience? Video, video and video.
But where can you find professionals to create it? Our recommendation is to look for digital agencies with extensive experience in the video marketing environment capable of adapting to your needs. Selecting the most suitable professional profile for your business is not an easy step, but take a look at these tips:
you want a corporate video, but not a typical one? We knew it.
do you want to be a brand that keeps up with the times without losing sight of your philosophy? At Occam we help you achieve this. We get users to stay longer on your website, share your video on social networks and, therefore, improve your SEO positioning. You will be more credible, reach your target audience at a low cost and increase your conversion rates. We know it sounds like a lot, but video is being integrated into the marketing strategies of companies and the results are magnificent.
Marketers have realised that the written word is not enough, it is not even the only medium available to attract the user, although it is still a fundamental pillar, but a complete marketing strategy nowadays also includes other formats, such as video.
Investing your time and money in making quality videos is worth it, but who cares if your brand launches videos? Let's check what the data says about it. The uncertainty is there and we need to put an end to it.
This data proves that yes, users really care about the videos you put out. At Occam, we listen to your needs and bake them into a video to the point. Ready?